Selling Green & Bad Hair?
Date 1/26/2010
The advent and focus on green programs coupled with tax incentives or energy savings has
captured the interest of a high percentage of the buying public. Being a "too the core" sales
guru, I recognize the value of servicing what has become almost 30 percent of the consumer
base. To ignore the growing market for green products and services is to simply have your head in the sand. I'm not really an activist...